{
    "success": true,
    "data": {
        "id": 1817238,
        "msgid": "pertamina-selects-350-women-entrepreneurs-for-pfpreneur-2026-programme-1782136396",
        "date": "2026-06-22 20:19:01",
        "title": "Pertamina Selects 350 Women Entrepreneurs for PFpreneur 2026 Programme",
        "author": "",
        "source": "ANTARA_ID",
        "tags": "",
        "topic": "Business",
        "summary": "State-owned energy company Pertamina has selected 350 women-led micro, small, and medium enterprises (MSMEs) for its PFpreneur 2026 programme, following a rigorous three-month selection process involving over 8,200 applicants. The initiative, run by Pertamina Foundation, aims to strengthen the domestic economy by empowering women entrepreneurs through structured training and mentorship. The selected participants will now advance to Pertamina's UMK Academy for further business development support.",
        "content": "<p>PT Pertamina (Persero) has selected 350 top women entrepreneurs from\n8,210 female-led MSMEs who registered and completed a series of tiered\nlearning and selection stages over the past three months for the\nPFpreneur 2026 programme. Pertamina Foundation Operations Director\nGusman Adiwardhana stated in Jakarta on Monday that PFpreneur is part of\nan MSME development ecosystem run by Pertamina Foundation to spur\nnational economic growth by strengthening women-led MSMEs. Launched in\n2020, the programme has empowered 6,325 women entrepreneurs, with 840 of\nthem becoming PFpreneur mentees. \u201cIn 2026, 350 womenpreneurs were\nselected after undergoing a learning and capacity-building process\ndivided into four selection stages: pre-curation, curation 1, curation\n2, and final curation, using a selection system of pre-tests,\npost-tests, and group assignments,\u201d Gusman said during the PFpreneur\n2026 Inauguration event. In the pre-curation stage, 3,489 participants\npassed administrative screening and received basic entrepreneurship\ntraining covering leadership, business mindset, consumer understanding,\nand strengthening product and market value. In curation stage 1, 2,339\nselected participants studied business operations, cost structures and\npricing, competitor analysis, marketing strategies, and sales evaluation\nto reinforce their business foundations. Curation stage 2 saw 1,279\nMSMEs selected for training on product development, branding and\nbusiness positioning, visual promotional content creation, and the use\nof technology and artificial intelligence to support business growth.\nFinally, entering the final curation, 802 participants underwent\nintensive mentoring on business growth strategies, financial management,\npitch deck preparation, public speaking skills, and business negotiation\nand communication. From all these stages, the 350 best women-led MSMEs\nwere officially selected as Pertamina\u2019s fostered MSME partners through\nthe PFpreneur 2026 Programme. The selected womenpreneurs will then have\nthe opportunity to join Pertamina\u2019s advanced MSME development programme,\nUMK Academy. Pertamina\u2019s Director of Strategy, Portfolio, and Business\nDevelopment, who also serves as Chair of the Pertamina Foundation Board\nof Trustees, Emma Sri Martini, said that strengthening the domestic\necosystem of MSMEs is key to facing global dynamics. \u201cIndonesia\u2019s\ndomestic strength lies in its MSME sector. PFpreneur is one of\nPertamina\u2019s efforts to strengthen domestic power by providing gradual\ncoaching, curation, and funneling,\u201d she said. This also aligns with the\nAstacita vision regarding national economic growth through regional\neconomic development. Meanwhile, Central Chairwoman of the Patra Women\u2019s\nAssociation (PWP) Priscilia Simon Mantiri said Pertamina Foundation has\ncreated a space for Indonesian women to learn and grow. \u201cWhen a woman is\nempowered, it is not only she who grows, but her family grows with her,\nher community develops, and ultimately this nation becomes stronger.\nTherefore, we believe the best investment is investment in people,\nespecially women,\u201d she said. According to her, the 350 selected\nwomenpreneurs are proof that Indonesian women possess resilience in\ndeveloping businesses while simultaneously fulfilling various roles in\ntheir families and communities.<\/p>",
        "url": "https:\/\/jawawa.id\/newsitem\/pertamina-selects-350-women-entrepreneurs-for-pfpreneur-2026-programme-1782136396",
        "image": ""
    },
    "sponsor": "Okusi Associates",
    "sponsor_url": "https:\/\/okusiassociates.com"
}