{
    "success": true,
    "data": {
        "id": 2005478,
        "msgid": "pertamina-launches-smexpo-2026-involving-over-150-supported-msmes-1790556854",
        "date": "2026-09-28 07:23:24",
        "title": "Pertamina Launches SMEXPO 2026, Involving Over 150 Supported MSMEs",
        "author": "",
        "source": "CNBC",
        "tags": "",
        "topic": "Economy",
        "summary": "PT Pertamina (Persero) has launched the Pertamina SMEXPO 2026 initiative to expand market access and promotion for micro, small, and medium enterprises (MSMEs) under its CSR programme. The event will tour several Indonesian cities, culminating in a national exhibition in Jakarta to foster business collaboration and economic growth.",
        "content": "<p>PT Pertamina (Persero) has once again organised Pertamina SMEXPO 2026\nto expand market access and promotion for micro, small, and medium\nenterprises (MSMEs) supported by the Pertamina Group\u2019s Social and\nEnvironmental Responsibility (TJSL) programme.<\/p>\n<p>Pertamina SMEXPO 2026 is being held across several cities, involving\nmore than 150 supported MSMEs. The event will first take place in\nPekanbaru from 25\u201327 September 2026, followed by events in Yogyakarta,\nCirebon, Bekasi, Jakarta, and other cities.<\/p>\n<p>Organised annually since 2020, Pertamina SMEXPO encompasses digital\nmarketing activities through the SMEXPO marketplace, thematic bazaars,\nbusiness matching forums, and regional and national-scale MSME\nexhibitions. Each regional iteration of Pertamina SMEXPO involves at\nleast 20 supported MSMEs. In addition to retail exhibitions, regional\nactivities will also connect participants with potential corporate\nbuyers through business-to-business (B2B) forums.<\/p>\n<p>Rudi Ariffianto, VP of CSR &amp; SMEPP at PT Pertamina (Persero),\nstated that Pertamina SMEXPO is part of a development programme that\nconnects the readiness of MSMEs with opportunities to reach both retail\nand corporate buyers.<\/p>\n<p>\u201cOur hope is that Pertamina SMEXPO can help MSMEs understand market\nand consumer needs, expand their networks, and find larger business\ncollaboration opportunities. Pertamina continues to consistently assist\nMSMEs to ensure they are increasingly prepared to reach wider markets,\u201d\nsaid Rudi.<\/p>\n<p>The peak of the Pertamina SMEXPO 2026 series will be held at Kota\nKasablanka Mall, Jakarta, in mid-November 2026. This national exhibition\nwill showcase various premium creative products from dozens of supported\nMSMEs from various regions across Indonesia.<\/p>\n<p>Muhammad Baron, VP of Corporate Communication at PT Pertamina\n(Persero), noted that holding Pertamina SMEXPO in various cities\nprovides a broader opportunity for the public to become acquainted with\nthe products of Pertamina Group\u2019s supported MSMEs.<\/p>\n<p>\u201cBehind every MSME product, there is an inspiring story of\nentrepreneurs who continue to learn and innovate. Through Pertamina\nSMEXPO, we hope more people will recognise and purchase their products\nand creative works,\u201d said Baron.<\/p>\n<p>Pertamina SMEXPO 2026 is organised through a collaboration between\nPertamina, its subholdings, subsidiaries, and affiliated companies to\nsupport local business development. This programme aligns with the \u2018Asta\nCita\u2019 mission to encourage entrepreneurship and job creation, as well as\nthe Sustainable Development Goals (SDGs), specifically Goal 8 regarding\ndecent work and economic growth.<\/p>\n<p>Through this series of activities, Pertamina hopes that MSME\ndevelopment in various regions will become more connected to promotional\nopportunities, cooperation, and market access that help business owners\nexpand their enterprises.<\/p>",
        "url": "https:\/\/jawawa.id\/newsitem\/pertamina-launches-smexpo-2026-involving-over-150-supported-msmes-1790556854",
        "image": ""
    },
    "sponsor": "Okusi Associates",
    "sponsor_url": "https:\/\/okusiassociates.com"
}