{
    "success": true,
    "data": {
        "id": 1688037,
        "msgid": "pertamax-turbo-price-increase-hpms-response-1776664257",
        "date": "2026-04-20 12:12:00",
        "title": "Pertamax Turbo Price Increase: HPM's Response",
        "author": "Aditya Maulana",
        "source": "KOMPAS",
        "tags": "",
        "topic": "Business",
        "summary": "The recent hike in the price of non-subsidised fuel like Pertamax Turbo has raised concerns among Indonesian automotive consumers, potentially impacting vehicle operating costs and new car purchase decisions. PT HPM's Sales and Marketing Director, Yusak Billy, stated that while fuel prices are a consideration for buyers, Honda vehicles are designed with engine technology that performs optimally on RON 90-91 fuels, offering flexibility without needing higher octane options. HPM plans to monitor developments and adjust strategies to align with consumer needs, suggesting the price rise may not significantly dampen car sales but will steer preferences towards more fuel-efficient vehicles.",
        "content": "<p>JAKARTA - The increase in the price of non-subsidised fuel oil (BBM)\nsuch as Pertamax Turbo has become a serious concern for automotive\nconsumers in Indonesia. This situation not only impacts vehicle\noperating costs, which tend to rise with the fuel price increase, but\nalso has the potential to affect consumers\u2019 decisions in purchasing new\ncars. Yusak Billy, Sales &amp; Marketing and After Sales Operations\nDirector of PT HPM, stated that fuel price factors are indeed considered\nby prospective car buyers. However, Billy emphasised that the current\nHonda vehicle engines are sufficiently flexible in fuel usage. \u201cOn the\nother hand, Honda products are currently designed with engine technology\nthat can still operate optimally using fuel with RON 90 to RON 91,\u201d he\nsaid. Thus, consumers still have flexibility in fuel usage without\nhaving to rely on types with higher octane ratings. \u201cGoing forward, we\nwill continue to monitor these developments and adjust our strategies to\nremain relevant to consumer needs,\u201d he added. With these various\nadjustments, the fuel price increase such as Pertamax Turbo is estimated\nnot to immediately pressure car sales. However, this condition remains\nan important factor shaping consumer preferences towards more efficient\nand flexible vehicles in fuel usage.<\/p>",
        "url": "https:\/\/jawawa.id\/newsitem\/pertamax-turbo-price-increase-hpms-response-1776664257",
        "image": ""
    },
    "sponsor": "Okusi Associates",
    "sponsor_url": "https:\/\/okusiassociates.com"
}