Locally assembled computers rule at five-day Mega bazaar<\/p>\n
JAKARTA (JP): Locally assembled products ruled at the just
\nconcluded computer fair, beating big names like IBM and Compaq.<\/p>\n
But organizers of the \"Mega Bazaar Computer '97\", which wound
\nup Sunday, said sales dipped 35 percent compared to last year
\nbecause there were fewer visitors and fewer participants.<\/p>\n
By Saturday, the penultimate day of the five-day fair at the
\nJakarta Convention Center, Samco, produced by PT Samco Manunggal,
\nrecorded the biggest PC sales with 70 computers, organizers said.<\/p>\n
It was followed by IBM which sold 50 computers; Indo PC,
\nanother local assembler, sold 40; Samsung of South Korea sold 40;
\nCompaq of Canada, 32; and Acer with 30.<\/p>\n
In the notebook category, which accounted for about 20 percent
\nof all sales during the fair up to Saturday, a locally assembled
\nproduct, IluFa, led the way.<\/p>\n
\"Consumers still go for price rather than brand names,\" said
\nan employee of Dyandra Promosindo, which organized the fair in
\ncooperation with Infokomputer magazine.<\/p>\n
Big foreign brands have slashed their prices in recent months
\nin a move to grab a greater share of the growing PC market in
\nIndonesia. But local assemblers offered their products at
\nunbeatable prices.<\/p>\n
Fifty-two dealers took part in the bazaar, displaying local
\nbrands such as Samco, Indo PC and Mugen, and well-known foreign
\nnames like IBM, Samsung, Acer, Compaq and Toshiba.<\/p>\n
Organizers blamed two things for the lower turnout at this
\nyear's fair: the weakening rupiah, and fears of hooliganism
\nspreading from the nearby Senayan stadium where the national
\nsoccer league finals were being held.<\/p>\n
Some participants withdrew from the fair at the last minute
\nbecause of concerns that the rupiah might further weaken, which
\nwould have forced them to recalculate their selling prices.<\/p>\n
Those who did participate said the bazaar was a very effective
\nway of promoting their products. They said they planned to return
\nnext year for the third bazaar.<\/p>\n
Organizers were also concerned with introducing computers to
\nyoung people.<\/p>\n
Intel Indonesia Corp, one of the main sponsors, held a \"PC
\nKid's Party\" for children between five years and 12 years to mark
\nIndonesia's National Children's Day which fell on 23 July.<\/p>\n
About 3,000 children from 100 elementary schools from Jakarta,
\nBogor, Tangerang and Bekasi took part in computer games such as
\nmath and drawing competitions. The organizers also opened a PC
\nfun center and a PC learning and discovery center at the fair.
\n(08)<\/p>",
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"sponsor": "Okusi Associates",
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