Kudus (ANTARA) - The Kudus Regency Government in Central Java is\nutilising corporate social responsibility (CSR) assistance worth Rp149\nmillion from Bank Jateng Kudus to enhance the capacity of micro, small\nand medium enterprises (MSMEs) and the creative economy in Kudus.<\/p>\n
\u201cWe handed the assistance over to the Kudus Regional National Crafts\nCouncil (Dekranasda) to be used for a number of MSME development\nprogrammes, ranging from training to product promotion and marketing\nactivities,\u201d said Kudus Regent Sam\u2019ani Intakoris after receiving the CSR\nprogramme funds from Bank Jateng Kudus at the Kudus Regency Pendopo on\nTuesday.<\/p>\n
He said the CSR assistance is expected to be utilised optimally to\nencourage MSMEs and creative economy players to grow further and become\nmore competitive.<\/p>\n
Chair of Dekranasda Kudus, Endhah Sam\u2019ani Intakoris, said the MSME\ncapacity-building programme is one form of Bank Jateng\u2019s support for\npoverty alleviation efforts as well as for strengthening MSMEs under\nDekranasda\u2019s guidance.<\/p>\n
According to her, one of the activities to be carried out is training\nfor MSME players. The training will run for three days, with two\nfollow-on days after the opening event that had already been held.<\/p>\n
\u201cIt is indeed from Bank Jateng. Our mission is poverty alleviation,\nand we are channelling it into MSMEs under Dekranasda\u2019s guidance,\u201d she\nsaid.<\/p>\n
In addition to training, Dekranasda Kudus will also hold an MSME Expo\non 18-20 September 2026. MSME players who take part in the training will\nhave the opportunity to market their products through stalls provided at\nthe event.<\/p>\n
Endhah explained that the expo will also involve MSMEs guided by\nDekranasda from various sectors, such as culinary, crafts, and\nfashion.<\/p>\n
However, due to the limited budget available, this phase of the\nprogramme funded by Bank Jateng\u2019s CSR can only be joined by 45 MSME\nplayers. That number was selected from around 300 MSMEs under the\nguidance of Dekranasda Kudus.<\/p>\n
She also opened the door for MSME players not yet part of\nDekranasda\u2019s guidance to receive mentoring. Business owners can come\ndirectly to Dekranasda Kudus or register their products via the provided\nlink.<\/p>\n
According to Endhah, the mentoring provided covers not only product\ndevelopment and marketing, but also licensing matters and halal\ncertification.<\/p>\n
Meanwhile, Bank Jateng Kudus Marketing head Setyo Budi Cahyanto said\nthe CSR programme is part of total assistance of around Rp1 billion\nallocated for a number of sectors in Kudus Regency.<\/p>\n
\u201cEach portion will go according to its function. There are\nallocations for the Social Affairs Office, the Health Office, PKPLH, and\nalso one for the regency offices,\u201d he said.<\/p>\n
He emphasised that the CSR support directed to Dekranasda is aimed,\namong other things, at helping to boost the creative economy,\nparticularly MSMEs in Kudus Regency.<\/p>", "url": "https:\/\/jawawa.id\/newsitem\/kudus-regency-taps-bank-jateng-csr-funds-to-boost-msmes-1789480574", "image": "" }, "sponsor": "Okusi Associates", "sponsor_url": "https:\/\/okusiassociates.com" }