Folago (IRSX) and MiniMax have formalised a strategic partnership,\nappointing Folago as MiniMax\u2019s strategic distributor in Indonesia in a\nsigning ceremony in Shanghai. Folago had previously signed a partnership\nwith YouTube on 23 October 2026.<\/p>\n
Under the agreement, IRSX becomes an official MiniMax partner and can\nresell MiniMax tokens as the sole distributor to users within its\necosystem. It will also gain access to MiniMax technology to strengthen\nits short-drama production.<\/p>\n
The signing ceremony, titled \u201cAppointment Strategic Partnership\u201d, was\nattended by Folago President Director Subioto Jingga and MiniMax Head of\nB2B Business Hu WeiQi. The move follows Folago\u2019s expansion into AI-based\nfilm and micro-drama production, announced over the past month.<\/p>\n
As MiniMax\u2019s sole strategic partner and distributor in Indonesia,\nIRSX will resell the company\u2019s tokens through the Folago ecosystem. The\ncompany says this ecosystem includes more than 250,000 digital creators\nand 125,000 e-commerce affiliates in Indonesia, providing a potential\ndistribution channel for MiniMax\u2019s AI services.<\/p>\n
In addition to distribution rights, Folago can use MiniMax for its\nown needs within the ecosystem, including to speed up production of\nshort dramas: vertical entertainment programmes with episodes lasting\none to three minutes.<\/p>\n
Through the partnership, Folago (IRSX) plans to become an \u201cAI Token\nFactory\u201d in Indonesia. Tokens are units used to measure and pay for AI\nservices: whenever creators, businesses or developers run an AI model to\ngenerate text, audio, images or video, the usage is counted in tokens.\nAs an official distributor, Folago aims to make it easier for users in\nIndonesia to access global AI services.<\/p>\n
The MiniMax partnership is the foundation for that plan. IRSX is\ntargeting agreements with other AI providers so that its ecosystem can\neventually offer a range of AI services through a single distribution\nchannel, positioning Folago as a major distributor of AI tokens in\nIndonesia. Its existing network of creators, e-commerce affiliates and\nbusinesses will provide an initial base of users.<\/p>\n
\u201cThis partnership is an important step for Folago in bringing\nworld-class AI technology to creators, businesses and the Indonesian\npublic. We see a significant opportunity to broaden access to AI through\nour role as an AI Token Factory in Indonesia,\u201d said Folago President\nDirector Subioto Jingga.<\/p>\n
\u201cIndonesia is a dynamic market with a strong creator community. We\nare pleased to partner with Folago as our strategic partner and sole\ndistributor in Indonesia, and hope this collaboration will help more\ncreators and businesses make use of MiniMax technology,\u201d said MiniMax\nHead of B2B Business Hu WeiQi.<\/p>\n
MiniMax is an artificial intelligence company based in Shanghai,\nfounded in December 2021. Its founders are Yan Junjie, the chief\nexecutive; Yun Yeyi; and Zhou Yucong, a computer vision researcher\nformerly with SenseTime. In March 2024, MiniMax raised about US$600\nmillion in a funding round led by Alibaba, at a valuation of US$2.5\nbillion. Tencent, HongShan and IDG Capital were among its other\ninvestors. The company listed on the Hong Kong Stock Exchange on 9\nJanuary 2026 under the ticker 0100.<\/p>\n
MiniMax\u2019s products include its M series of language models, with the\nlatest, M3, released on 1 June 2026; the Hailuo video-generation range;\nand MiniMax Audio for voice and music synthesis. Its latest video model,\nH3, was released in late July 2026. It offers 2K resolution, audio\ngenerated alongside images\u2014including dialogue, sound effects and\nmusic\u2014and reference features to maintain character consistency.<\/p>\n
For Folago, the agreement continues its expansion in AI. PT Folago\nGlobal Nusantara Tbk (IDX: IRSX) describes itself as a creator-economy\ncompany operating in AI, media commerce and entertainment. Through its\nsubsidiary PT Folago Artificial Intelligence Commerce (FAIC), it is\ndeveloping AI micro-dramas, films, music, television adverts and live\nstreaming, including through the KreasiKita platform.<\/p>\n
On 24 September 2026, President Director Subioto Jingga said AI\nvideo-generation technology would strengthen production capacity in\nmicro-dramas, films and music. The partnership enters a rapidly growing\nmarket. From a business perspective, the distribution role opens a\npotential new revenue stream from token sales beyond content production,\nwhile access to MiniMax\u2019s video technology gives FAIC another production\ntool; the company had previously said it used Dreamina Seedance 2.5.<\/p>", "url": "https:\/\/jawawa.id\/newsitem\/irsx-expands-ai-business-through-partnership-with-minimax-1793004636", "image": "" }, "sponsor": "Okusi Associates", "sponsor_url": "https:\/\/okusiassociates.com" }