{
    "success": true,
    "data": {
        "id": 1681949,
        "msgid": "huawei-confident-mate-80-pro-will-not-threaten-pura-80s-existence-1776343880",
        "date": "2026-04-16 19:10:51",
        "title": "Huawei Confident Mate 80 Pro Will Not Threaten Pura 80's Existence",
        "author": "",
        "source": "ANTARA_ID",
        "tags": "",
        "topic": "Technology",
        "summary": "Huawei's Senior Retail Manager in Indonesia, Edy Supartono, has assured that the reintroduction of the Mate series through the Mate 80 Pro will not compete with the flagship Pura 80 series, as they target different user segments despite sharing the premium price point. Priced at Rp16,999,000 with 16GB RAM and 512GB storage, the Mate 80 Pro emphasises overall performance, trendy features, and lightweight design for users seeking good photos without deep photography knowledge, while the Pura 80 caters to photography enthusiasts with professional-grade camera capabilities. This strategy allows Huawei to expand its high-end offerings without cannibalising sales between the lines.",
        "content": "<p>Jakarta (ANTARA) - Huawei Device Indonesia\u2019s Senior Retail Manager,\nEdy Supartono, is confident that the return of the Mate series in\nIndonesia via the Mate 80 Pro will not threaten or compete with sales of\nthe other flagship series, the Pura 80. \u201cThe Mate series is indeed more\nfocused on overall performance. Both in terms of the device, its camera,\nand trendy features \u2013 it\u2019s not meant to compete with Pura because Pura\u2019s\nsegmentation is clearly for people who truly love photography,\u201d said Edy\nin a brief interview in Jakarta on Thursday. Regarding pricing, Huawei\nis introducing the Mate 80 Pro in Indonesia at Rp16,999,000 and it will\nbe available starting 24 April 2026 with a 16GB RAM and 512GB ROM\nconfiguration. From the price description, it is evident that both\noccupy the same price class, namely the high-end or premium class, but\nHuawei Device Indonesia is confident that they will not undermine each\nother\u2019s existence. According to Edy, although both phones are in the\nsame price class, they have different user segments, so they will not\nthreaten each other\u2019s existence. Users can be satisfied not only from\nthe camera results but also from the performance for productivity, up to\na lighter and trendier design. This differs from the Pura series, which\nis specifically designed for photography enthusiasts and requires\nprofessional-grade camera performance. \u201cFor users who aren\u2019t really\nknowledgeable about photography, don\u2019t know the golden ratio theory but\nwant good photos, their choice is the Mate series,\u201d said Edy.<\/p>",
        "url": "https:\/\/jawawa.id\/newsitem\/huawei-confident-mate-80-pro-will-not-threaten-pura-80s-existence-1776343880",
        "image": ""
    },
    "sponsor": "Okusi Associates",
    "sponsor_url": "https:\/\/okusiassociates.com"
}