{
    "success": true,
    "data": {
        "id": 1587492,
        "msgid": "herbalife-announces-cristiano-ronaldo-invests-7-5-million-in-pro2col-m-technology-1772622184",
        "date": "2026-03-04 16:58:43",
        "title": "Herbalife Announces Cristiano Ronaldo Invests $7.5 Million in Pro2col\u0014m Technology",
        "author": "",
        "source": "ANTARA_EN",
        "tags": "",
        "topic": "Investment",
        "summary": "Herbalife reveals that Cristiano Ronaldo has acquired a 10% stake in its Pro2col Software unit for $7.5 million, alongside ongoing sponsorship and services commitments. The move highlights Ronaldo's commitment to health, nutrition, and data-driven personalised wellness, and marks a milestone for Herbalife's digital Pro2col platform, which aims to integrate products, community, and AI for global customers. The beta rollout is underway in the U.S., Canada and Puerto Rico, with plans to expand to select EMEA markets in 2026.",
        "content": "<p>Hong Kong (ANTARA\/PRNewswire)- Herbalife Ltd.\u00a0(NYSE: HLF), a premier\nhealth and wellness company, community and platform, announced global\nsports icon Cristiano Ronaldo acquired a 10% equity interest in HBL\nPro2col Software, LLC, an indirect wholly-owned subsidiary of Herbalife\nthat holds the Pro2col technology. Pro2col is Herbalife\u2019s\nnext-generation, digital, personalized health and wellness operating\nsystem, designed to drive daily engagement, sustainable behavior change,\nand measurable outcomes through a structured, data-driven approach to\nwellness.<\/p>\n<p>Ronaldo invested $7.5 million, along with a commitment to provide\nservices and sponsorship rights to Pro2col Software. The investment\nunderscores Ronaldo\u2019s deep personal commitment to health and nutrition.\nIt also reflects his confidence in the future of personalized nutrition\nand Herbalife\u2019s ambition to make data-driven, personalized wellness\naccessible to communities globally\u2014combining innovative technology with\nthe power of personal support through its distributor community.<\/p>\n<p>Herbalife has been Ronaldo\u2019s global nutrition partner since 2013,\ninspiring better nutrition and performance globally. Herbalife and\nRonaldo collaborated on the launch of Herbalife24\u00ae CR7 Drive, a sports\ndrink formulated to meet the nutrition and performance needs of the\nglobal soccer legend and benefit athletes of all levels across the\nglobe.<\/p>\n<p>\u201cCristiano has been a valued partner for more than a decade, and his\ndecision to take an ownership stake in Pro2col marks an important\nmilestone in our relationship,\u201d said Herbalife Chief Executive Officer\nStephan Gratziani. \u201cHis investment reflects a shared belief in the power\nof nutrition, data, AI, and personalized insights to drive better health\noutcomes, and reinforces his confidence in the future impact of\nPro2col.\u201d<\/p>\n<p>Pro2col uses an individual\u2019s unique data to build a wellness plan\nspecific to the individual, with daily habits and smart nutrition\ntracking. The platform adapts to the individual\u2019s lifestyle, making\nwellness feel simple and personal. At its core is Pro2Score, a\nproprietary wellness scoring system that tracks progress across key\nwellness metrics\u2014designed to deliver clarity, motivation, and actionable\ninsights to support healthier lifestyles. Pro2col also equips\nHerbalife\u2019s distributors with tools and insights that enhance customer\nengagement and support, making personalized nutrition and wellness more\naccessible and scalable.<\/p>\n<p>\u201cAfter more than a decade together, our relationship is built on\ntrust and shared ambition. Investing in Pro2col felt like a natural\nevolution \u2014 in addition to representing Herbalife, this is about helping\nshape and grow a platform that can truly change how people engage with\ntheir health and wellness,\u201d said Cristiano Ronaldo. \u201cI\u2019ve seen firsthand\nhow Herbalife brings together science, innovation and personal support\nto make health and wellness more accessible. Working together with\nHerbalife to create something with lasting impact is what motivates me\nat this stage of my career.\u201d<\/p>\n<p>Pro2col supports Herbalife\u2019s long-term strategy to become a more\nconnected, data-driven health and wellness platform\u2014integrating\nproducts, community, AI and digital capabilities to better serve\ncustomers worldwide. Herbalife has initiated a strategic, phased beta\nrollout of Pro2col, with the objective of gathering in-market user\ninsights that will support a broader commercial release in the future.\nBeta access is currently available to distributors and customers in the\nU.S., Canada and Puerto Rico. Herbalife expects to expand beta access to\nadditional international markets, beginning with select EMEA markets in\n2026.<\/p>\n<p>For more information, visit www.herbalife.com.<\/p>\n<p>About Herbalife Ltd.<\/p>\n<p>Herbalife (NYSE: HLF) is a premier health and wellness company,\ncommunity and platform that has been changing people\u2019s lives with great\nnutrition products and a business opportunity for its independent\ndistributors since 1980. The Company offers science-backed products to\nconsumers in more than 90 markets through entrepreneurial distributors\nwho provide one-on-one coaching and a supportive community that inspires\ntheir customers to embrace a healthier, more active lifestyle to live\ntheir best life.<\/p>\n<p>For more information, visit https:\/\/ir.herbalife.com.<\/p>\n<p>Asia Pacific Media Contact<\/p>\n<p>Susan Tan<\/p>\n<p>Director, Corporate Communications, Asia Pacific<\/p>\n<p>asiapacificteam@herbalife.com<\/p>\n<p>Forward-Looking Statements<\/p>\n<p>This release contains \u201cforward-looking statements\u201d within the meaning\nof Section 27A of the Securities Act of 1933, as amended, and Section\n21E of the Securities Exchange Act of 1934, as amended. All statements\nother than statements of historical fact are \u201cforward-looking\nstatements\u201d for purposes of federal and state securities laws, including\nany projections of earnings, revenue or other financial items; any\nstatements of the plans, strategies and objectives of management,\nincluding for future operations, capital expenditures, or share\nrepurchases; any statements concerning proposed new products, services,\nor developments; any statements regarding future economic conditions or\nperformance; any statements of belief or expectation; and any statements\nof assumptions underlying any of the foregoing or other future events.\nForward-looking statements may include, among others, the words \u201cmay,\u201d\n\u201cwill,\u201d \u201cestimate,\u201d \u201cintend,\u201d \u201ccontinue,\u201d \u201cbelieve,\u201d \u201cexpect,\u201d\n\u201canticipate\u201d or any other similar words.<\/p>\n<p>Forward-looking statements made in this release speak only as of the\ndate hereof. We do not undertake any obligation to update or release any\nrevisions to any forward-looking statement or to report any events or\ncircumstances after the date hereof or to reflect the occurrence of\nunanticipated events, except as required by law.<\/p>\n<p>For the full description of the forward-looking statements related to\nthis release, please refer to\nhttps:\/\/ir.herbalife.com\/news-events\/press-releases\/detail\/935\/herbalife-announces-cristiano-ronaldo-invests-7-5-million<\/p>\n<p>Source: Herbal<\/p>",
        "url": "https:\/\/jawawa.id\/newsitem\/herbalife-announces-cristiano-ronaldo-invests-7-5-million-in-pro2col-m-technology-1772622184",
        "image": ""
    },
    "sponsor": "Okusi Associates",
    "sponsor_url": "https:\/\/okusiassociates.com"
}