{
    "success": true,
    "data": {
        "id": 1620275,
        "msgid": "eight-womens-cosmetic-products-have-their-permits-revoked-by-bpom-here-is-the-list-1773745112",
        "date": "2026-03-17 16:45:00",
        "title": "Eight women's cosmetic products have their permits revoked by BPOM, here is the list",
        "author": "Lusia Kus Anna",
        "source": "KOMPAS",
        "tags": "",
        "topic": "Regulation",
        "summary": "Indonesia's drug and food regulatory authority (BPOM) has revoked the distribution permits of eight cosmetic products following investigations into misleading promotional claims and violations of decency standards. The decision follows intensive monitoring throughout the second half of 2025, particularly targeting digital platforms, where cosmetic products were found to be marketed with exaggerated health claims lacking scientific basis and potentially exploiting vulnerable consumers. The agency emphasised that cosmetics are strictly for external use only and cannot claim therapeutic effects, in accordance with BPOM Regulation No. 18 of 2024.",
        "content": "<p>Indonesia\u2019s drug and food regulatory authority (BPOM) has revoked the\ndistribution permits of eight cosmetic products after violations were\ndiscovered in promotional activities deemed misleading and in violation\nof decency standards.<\/p>\n<p>This finding resulted from intensive monitoring conducted throughout\nthe second half of 2025, particularly in digital spaces. The monitoring\nfocused on the widespread promotion of cosmetics on marketplaces and\nsocial media platforms that frequently used exaggerated claims to\nattract consumer attention.<\/p>\n<p>During the monitoring process, BPOM discovered a number of products\nbeing marketed with sensational claims lacking any scientific\nfoundation. These claims were considered not only exaggerated but also\npotentially deceptive to the public. Additionally, the claims were\ndeemed to violate decency standards as they exploited sensitive issues\nfor commercial gain.<\/p>\n<p>Regulatory standards dictate that cosmetics are not intended to\ninfluence bodily organ function or provide therapeutic effects. This\nconflicts with BPOM Regulation No.\u00a018 of 2024 on Labelling, Promotion,\nand Advertising of Cosmetics, which emphasises that cosmetics are for\ncleansing, perfuming, altering appearance, or external body care\nonly.<\/p>\n<p>The decision was made after a series of supervisory processes\nincluding digital monitoring, evidence collection, and comprehensive\nverification of the products in question. BPOM head Taruna Ikrar\nemphasised that this action represents the state\u2019s commitment to\nprotecting the public from irresponsible business practices.<\/p>\n<p>\u201cBPOM will not tolerate any business operators who deliberately\nexploit sensitive issues and consumer vulnerabilities through misleading\ncosmetic promotions that violate decency standards,\u201d said Taruna in an\nofficial BPOM statement on Tuesday, 17 March 2026.<\/p>\n<p>He added that such practices not only violate regulations but can\nalso pose health risks and cause financial harm to the broader public.\n\u201cPractices like this not only break the law but can also potentially\nendanger health and harm society widely,\u201d he continued.<\/p>",
        "url": "https:\/\/jawawa.id\/newsitem\/eight-womens-cosmetic-products-have-their-permits-revoked-by-bpom-here-is-the-list-1773745112",
        "image": ""
    },
    "sponsor": "Okusi Associates",
    "sponsor_url": "https:\/\/okusiassociates.com"
}