Jakarta, Kabar SDGs \u2013 PT Era Media Sejahtera TPK (DOOH) has begun\ndirecting its business development strategy towards the artificial\nintelligence (AI) infrastructure sector in Indonesia. The company, which\nhas traditionally operated in advertising services, identifies\nsignificant opportunities arising from the growing demand for\nAI-supporting infrastructure in the coming years.<\/p>\n
To implement this new strategy, the company is preparing five\ninterconnected business areas: AI Data Centres, high-speed internet,\nfibre optics, submarine cables, and green energy, specifically Solar\nPower Plants (PLTS).<\/p>\n
The President Director of PT Era Media Sejahtera Tbk, Vicktor\nAritonang, stated that the decision to expand into this sector is based\non the vast market potential for AI infrastructure in Indonesia.<\/p>\n
\u201cWe see a very large market potential in Indonesia, so it would be a\ngreat shame if we did not respond to that potential,\u201d Vicktor said\nduring the DOOH Incidental Public Expose on Friday (4\/9\/2026).<\/p>\n
According to Vicktor, the company has conducted an assessment of\nnational data centre requirements. The findings indicate a significant\npotential increase in demand over the next few years. This condition\nserves as a primary basis for DOOH to expand its business activities\ninto infrastructure sectors that support AI technological\ndevelopment.<\/p>\n
The five areas prepared by DOOH are designed to function as an\nintegrated ecosystem. AI Data Centres, high-speed internet, fibre\noptics, submarine cables, and green energy\/PLTS are expected to support\none another in meeting the digital infrastructure and energy needs\nrequired for AI advancement.<\/p>\n
The company perceives this opportunity to be growing because current\ninfrastructure availability is deemed insufficient to match the\npotential growth in demand.<\/p>\n
\u201cThe supply can be described as lacking, while demand in this segment\nwill be very high. Therefore, it is only natural that we see this as a\nvery significant potential,\u201d explained Vickly.<\/p>\n
In an effort to accelerate the development of this ecosystem, DOOH is\nalso considering the possibility of acquiring companies that already\noperate in one or several of the company\u2019s focus areas. Such a move is\nconsidered capable of accelerating the expansion process compared to\nbuilding all new business lines independently from the ground up.<\/p>\n
Despite entering a new sector, DOOH ensures that its existing\nbusiness activities will be maintained. The company\u2019s core business will\ncontinue alongside the development of businesses related to AI\ninfrastructure.<\/p>\n
\u201cWe will not set aside our previous business activities; both will\ncontinue to operate,\u201d he said.<\/p>\n
To realise this expansion, the company also needs to prepare funding\nsources, as building AI infrastructure requires substantial investment.\nDuring the Incidental Public Expose, several funding options were\ndiscussed, ranging from new share issuances and debt financing to\nstrategic partnerships such as joint ventures.<\/p>\n
Vicktor stated that DOOH is still evaluating several alternative\ncorporate actions to support its business development plans. One option\nunder consideration is equity-based funding through a rights issue.<\/p>\n
\u201cThe company is considering corporate action options to meet its\ndevelopment plans. These actions are being discussed, including several\nfunding options, one of which is equity-based funding such as a rights\nissue,\u201d said Vicktor.<\/p>\n
However, no final decision has been made regarding the specific form\nof corporate action to be undertaken. Management is still conducting\ndiscussions with various parties to secure a funding scheme that is\ndeemed most appropriate and optimal for the company\u2019s expansion\nneeds.<\/p>\n
This plan has also drawn the attention of investors due to the high\nlevel of investment required to build an AI infrastructure business.\nWith the company\u2019s current assets at approximately Rp406 billion, a new\nshare issuance through a rights issue, if chosen, could potentially\ndilute the ownership of shareholders who do not exercise their rights to\npurchase the new shares.<\/p>\n
Nevertheless, management has not yet confirmed that a rights issue\nwill be the final choice for the corporate action. DOOH is still\nevaluating various available alternatives before making a decision.<\/p>\n
\u201cTo reiterate, the company is currently in discussions with various\nparties regarding the most optimal corporate action. The company is\ncommitted to maintaining information transparency in accordance with\napplicable regulations,\u201d he emphasised.<\/p>\n
This strategic shift is part of a new direction for DOOH following\nthe entry of PT Sinergi International Investama (SII) as the new\ncontrolling shareholder. With this developmental direction, the company\nis increasing its focus on the digital infrastructure and energy\nsectors, which are viewed as having a vital position in building the AI\necosystem in Indonesia.<\/p>", "url": "https:\/\/jawawa.id\/newsitem\/dooh-targets-indonesias-ai-ecosystem-1789260649", "image": "" }, "sponsor": "Okusi Associates", "sponsor_url": "https:\/\/okusiassociates.com" }