Wonosobo (ANTARA) - As part of developing its Geographical Indication\n(GI) Tourism programme, the Directorate General of Intellectual Property\n(DJKI) of Indonesia\u2019s Ministry of Law has identified arabica coffee,\ncarica and purwaceng as products the Dieng area can develop.<\/p>\n
Fajar Sulaeman Taman, Director of Trademarks and Geographical\nIndications at DJKI, speaking in Wonosobo on Tuesday, outlined the\nconcept of GI Tourism as an initiative to change the paradigm of tourism\nfrom merely visiting destinations to understanding and directly\nexperiencing the origins of a product.<\/p>\n
He said GI Tourism is designed to connect a region\u2019s geographical\ncharacter with its people, signature products, production processes,\ntraditions, cuisine and travel experiences.<\/p>\n
Under this approach, tourists do not simply come to see the scenery,\ntake photographs and go home; instead, they are invited to follow a\njourney of discovering where products come from, meeting farmers and\nbusiness operators, observing the production process, tasting, buying,\nand ultimately taking home the story of the region they visited.<\/p>\n
\u201cSo far, people come to a place, see the scenery, take photos, eat,\nand then go home. Through GI Tourism, we want to provide a more complete\nexperience. Tourists come, learn, meet the community, see how products\nare made, taste them, then buy the products and take home their story,\u201d\nhe said.<\/p>\n
He explained that a geographical indication is not merely about\nproducts, but also about the relationship between a region, its nature,\nits people, knowledge, traditions and the reputation built up in an\narea. For this reason, GI protection is considered important to ensure\nthat a product\u2019s reputation is not separated from its place of\norigin.<\/p>\n
He illustrated that a product\u2019s reputation of origin can become an\neconomic strength and even a country\u2019s identity. Products with strong\nties to a particular region can command added value because consumers\ntrust the quality and characteristics inherent in the product\u2019s\norigin.<\/p>\n
\u201cGeographical indications carry the reputation of a region, and even\ncarry the name of Indonesia. That is why they must be protected. When\nthe community, the region, nature and the product share distinctive\nconnections, that is where the value of a geographical indication lies\nand what we must protect,\u201d he said.<\/p>\n
He noted that Dieng was chosen as the GI Tourism pilot project\nbecause it is considered to have a strong combination of natural\nlandscape, cultural richness, community activity and products that\nalready enjoy geographical indication protection.<\/p>", "url": "https:\/\/jawawa.id\/newsitem\/djki-three-flagship-products-to-drive-gi-tourism-development-in-dieng-1789487694", "image": "" }, "sponsor": "Okusi Associates", "sponsor_url": "https:\/\/okusiassociates.com" }