Demand for skilled labour in the housing sector is driving a new\ncollaboration between developers and vocational education institutions.\nThe Association of Housing Developers and Marketers in the National\n(ASPRUMNAS) signed memorandums of understanding with LP3I Group and\nPoliteknik LP3I Jakarta to prepare human resources deemed more ready to\nenter the property industry.<\/p>\n
The MOUs were signed at the ASPRUMNAS Secretariat at Treasury Tower,\nSCBD, Jakarta, on Thursday 5 March. The collaboration encompasses\nseveral programmes, ranging from internships for students at association\nmember companies to the involvement of industry practitioners as\nlecturers on campus.<\/p>\n
ASPRUMNAS Chairman Muhammad Syawali Priatna said the need for workers\nwho understand the housing sector was becoming more urgent as the\nnational property industry grows. \u2018The signing of these MoUs is not\nmerely a ceremony but a strategic effort by ASPRUMNAS to ensure the\nproperty industry is supported by young, competent, and ethically-minded\ntalent. We welcome the LP3I family into the ASPRUMNAS ecosystem to build\nquality housing for the Indonesian people together,\u2019 he said.<\/p>\n
On the marketing side, changing the way properties are sold is also a\nfocus. Deputy Chairman for Marketing of the DPP ASPRUMNAS, Rully\nMuliarto, judged that digital marketing ability is now a primary\nrequirement for marketers in the housing sector. \u2018The industry\u2019s future\nchallenges demand marketers who can master digital strategy and\nunderstand various home-financing schemes, both conventional and\nIslamic. LP3I graduates with backgrounds in Digital Business and\nBusiness Administration will play a vital role in accelerating our\nmembers\u2019 market penetration across Indonesia,\u2019 he said.<\/p>\n
The collaboration was signed by Syawali with LP3I Foundation Chair\nJaenuddin Akhmad and Politeknik LP3I Jakarta Director Dudi Hariyadi.\nThrough this scheme, students from eight LP3I polytechnic campuses in\nthe Jabodetabek area and LP3I College networks across the country are\nexpected to gain direct access to the industry.<\/p>\n
The collaboration between developers and vocational education\ninstitutions is seen as a key effort to bridge the demand for\nprofessionals in the continuously growing property sector, while also\ncreating job opportunities for new graduates in the national housing\nindustry.<\/p>", "url": "https:\/\/jawawa.id\/newsitem\/developers-partner-with-campuses-to-train-property-sector-workforce-1772723789", "image": "" }, "sponsor": "Okusi Associates", "sponsor_url": "https:\/\/okusiassociates.com" }