{
    "success": true,
    "data": {
        "id": 1313502,
        "msgid": "creative-cleverness-graces-the-catwalk-1447893297",
        "date": "2000-07-16 00:00:00",
        "title": "Creative cleverness graces the catwalk",
        "author": null,
        "source": "JP",
        "tags": null,
        "topic": null,
        "summary": "Creative cleverness graces the catwalk By Danielle Bray JAKARTA (JP): Modern, Expressive, tasteful and funky describe the array of fashions showcased at Plaza Senayan recently. The graduating classes at ESMOD, Jakarta's leading fashion design school, presented examples of their creativity, hard work and exotic vision at their Fashion Festival 2000.",
        "content": "<p>Creative cleverness graces the catwalk<\/p>\n<p>By Danielle Bray<\/p>\n<p>JAKARTA (JP): Modern, Expressive, tasteful and funky describe<br>\nthe array of fashions showcased at Plaza Senayan recently.<\/p>\n<p>The graduating classes at ESMOD, Jakarta's leading fashion<br>\ndesign school, presented examples of their creativity, hard work<br>\nand exotic vision at their Fashion Festival 2000.<\/p>\n<p>ESMOD (Ecole Superieure des Arts et Techniques de la Mode) was<br>\nestablished in Jakarta in 1996 and is the foremost French<br>\nfranchised fashion school in Southeast Asia.<\/p>\n<p>The annual fashion show exhibited 150 outfits from the<br>\npersonal collections of the graduating students in the one and<br>\nthree year programs. Their projects comprised technical drawings<br>\non panels, a marketing package, creative materials and outfits.<\/p>\n<p>Prior to the fashion festival, the students are required to<br>\npresent their collections before a panel of judges. Awards are<br>\ngiven to the best fashion designer in each program, based on<br>\noriginality, creativity and design concept.<\/p>\n<p>Similar awards are given to the best pattern maker, taking<br>\ninto account; technique, wearability and neatness. A special jury<br>\naward is also given to one student from both programs, depending<br>\non overall presentation, perspective, appreciation and<br>\ncommunication.<\/p>\n<p>The show was divided into different sequences, showcasing<br>\ndesigns from the one-year program (International certificate) and<br>\nthe three-year program (International diploma). The students<br>\nchose themes that were used as inspirations for their work.<br>\nThese ranged from the subdued Nature Maneuver and The Desert to<br>\nthe adventurous Metal and Matte and Neo Dayak.<\/p>\n<p>After the students complete their final year, they are<br>\nexpected to participate in a work-study program, where they<br>\nobtain more practical knowledge about the fashion industry.<\/p>\n<p>Diploma graduate Neni Djohan stated, \"I want to get some work<br>\nexperience with a designer in a boutique, my goal is to create my<br>\nown designs with an artistic flair.\"<\/p>\n<p>Ruth Giovana, also a diploma graduate, has plans to work at<br>\nthe Metrocorp garment factory near Jakarta. When asked how she<br>\nfelt about graduating and embarking on her career, she exclaimed,<br>\n\"look at our faces ... we are so happy!\"<\/p>\n<p>Fonny Sontama, also a graduate of the three-year program, has<br>\nplans to travel to the U.S. to further her education, and obtain<br>\na degree in Fashion Merchandising.<\/p>\n<p>There was no doubt that this was an exciting event, and the<br>\nreaction from the large crowd that formed around the catwalk was<br>\npositive.<\/p>\n<p>Mathieu Gander, an instructor\/designer at ESMOD, said:<br>\n\"Jakarta is establishing a greater market for fashion design; it<br>\nis really starting to catch on.\"<\/p>\n<p>It was obvious to the observer that the students have complete<br>\ncreative control over their designs. There was a diverse mixture<br>\nof ideas and influences among the collections.<\/p>\n<p>Diploma graduate Nur Aniza's ensemble of designs, called<br>\nFusion, was inspired by modernity, Japanese styles, anime and<br>\ntechno. She created a hooded shirt which almost appeared to be<br>\nmetal in texture, coupled with micro pants and knee-high leg<br>\nwarmers. It was a unique ensemble.<\/p>\n<p>Certificate graduate Irwati Santoso titled her collection<br>\nLidah Api (Fire Tongue), which comprised three statements of pure<br>\ncreativity. Each outfit was garnished with red, yellow and gray,<br>\nsymbolizing the flames of a fire. The models' hair was twisted<br>\nand teased to appear flame-like.<\/p>\n<p>The show appeared to be a success, and heightened the realms<br>\nof fashion, thrusting young, local designers onto the stage.<br>\nThere was a sea of talent among these mostly female students, who<br>\nseemed eager and excited to make their mark in the fashion world.<\/p>",
        "url": "https:\/\/jawawa.id\/newsitem\/creative-cleverness-graces-the-catwalk-1447893297",
        "image": ""
    },
    "sponsor": "Okusi Associates",
    "sponsor_url": "https:\/\/okusiassociates.com"
}