The demand for air conditioning systems in the commercial sector is\nbecoming increasingly diverse as building characteristics and indoor\nactivities evolve. Cooling systems are no longer only required to\nmaintain comfort, but must also adapt to capacity, building design,\nusage patterns, and operational efficiency needs.<\/p>\n
These changing requirements have opened opportunities for Heating,\nVentilation, and Air Conditioning (HVAC) providers to offer more\nflexible solutions, particularly for projects with varying scales and\nlevels of complexity. This opportunity is being pursued by FLiFE, an\nindependent local company and brand, which is expanding its market from\nresidential and small-scale cooling products into the Commercial Air\nConditioning (CAC) and HVAC segments.<\/p>\n
This expansion was marked by FLiFE\u2019s debut at the RHVAC Indonesia\n2026 event, held from 9\u201311 September 2026 at NICE PIK 2. During the\nevent, FLiFE introduced its portfolio of CAC, Light Commercial Air\nConditioning (LCAC), and Variable Refrigerant Flow (VRF) systems for the\nfirst time. This move positions FLiFE in a broader market, ranging from\ncommercial needs to projects with more complex building characteristics,\ntargeting professionals, contractors, consultants, and project\ndevelopers.<\/p>\n
For the Commercial AC segment, FLiLE offers several options such as\nDuct, Cassette, and Floor Standing units. Duct AC allows indoor units to\nbe placed behind ceilings for seamless integration with interior design,\nsupporting both vertical and horizontal installations. Meanwhile,\nCassette AC is designed for more even air distribution via ceiling\ninstallation, available in both Standard and Inverter options. Floor\nStanding (FS) units are intended for larger areas, providing powerful\nairflow and optimal cooling range.<\/p>\n
Beyond Commercial AC, larger-scale project needs are being addressed\nthrough the FRV (FLiFE Refrigerant Volume) Series. The FRV Series\nprovides VRF solutions using a multi-split concept, allowing a single\noutdoor unit to accommodate multiple indoor units according to space\nrequirements. The portfolio includes the FRV 10HP (1 Drive 2), FRV Mini\nSeries (Non-Modular and Modular), FRV X9 with a Modular Side Discharge\ndesign, and the FRV 7C with a Modular system.<\/p>\n
Indoor unit options are tailored to building characteristics,\nincluding Duct Type (Medium and High Static), 1-Way Cassette, Cassette,\nCompact Cassette, Fresh Air Unit, Wall Mounted, and Floor-Ceiling types.\nFor large-scale projects, the FRV X9 can be expanded modularly up to 104\nHP, while the FRV 7C supports modular capacities up to 144 HP. In terms\nof installation, the FRV X9 supports total piping lengths of up to 560\nmetres with a height difference of up to 50 metres, while the FRV 7C\nsupports piping up to 1,000 metres with a height difference of up to 130\nmetres.<\/p>\n
Entering the commercial market also makes technical support and\nafter-sales service a vital part of the company\u2019s strategy. At RHVAC\nIndonesia 2026, FLiFE held a technical presentation titled \u2018Integrated\nHVAC Solutions Across Industries: Enhancing Productivity, Energy\nEfficiency, and Operational Reliability\u2019. The session, presented by\nLeonard Hansen, CAC Trainer Manager at FLiFE, covered HVAC capabilities\nand the application of the FRV Series in various building types.<\/p>\n
FLiFE also offers a 24\/7 \u2018Always On\u2019 service to provide technical\nassistance and handle product complaints daily, including holidays. This\nservice covers support from selection and installation through to\noperational use.<\/p>\n
On the industrial side, FLiFE signed a Memorandum of Understanding\n(MoU) with the Indonesian National Association of Consultants (Inkindo).\nFLiFE was represented by Anderson, General Manager of FLiFE Indonesia,\nwhile Inkindo was represented by Ir. Erie Heryadi, M.H., Chairperson of\nthe National Leadership Council. The partnership aims to enhance\nknowledge and competence in the HVAC field through joint training and\ntechnical guidance. Inkindo will also provide promotional support, both\nonline and offline, to help FLiFE introduce its products and solutions\nto its network and members.<\/p>\n
Anderson, General Manager of FLiFE Indonesia, stated that the\nexpansion into the HVAC market is not merely about adding products, but\nalso about the ability to provide comprehensive project support.\n\u201cThrough FLiFE\u2019s presence at RHVAC Indonesia 2026, we want to\ndemonstrate that HVAC solutions are not just about products, but about\nhow a system can meet total project needs. From solution flexibility and\ntechnical support to after-sales service, we are committed to providing\nvalue and reliability to our customers and partners,\u201d Anderson said.<\/p>\n
As part of this expansion, FLiFE emphasised its status as an\nindependent local company and brand. Product procurement, brand\nmanagement, and after-sales services are managed independently. FLiFE\nalso clarified that it has no ownership relationship, brand affiliation,\nor technology licensing with GREE.<\/p>\n
The expansion of the CAC, LCAC, and VRF portfolio is a strategic step\nfor FLiFE to penetrate deeper into the Indonesian commercial HVAC\nmarket, targeting increasingly diverse cooling needs in terms of scale,\nbuilding design, capacity, and operational patterns.<\/p>", "url": "https:\/\/jawawa.id\/newsitem\/commercial-hvac-needs-diversifying-local-players-target-project-segments-1789052525", "image": "" }, "sponsor": "Okusi Associates", "sponsor_url": "https:\/\/okusiassociates.com" }