Cigarettes ads beat anti-smoking campaign<\/p>\n
JAKARTA (JP): The Indonesian Heart Foundation says its anti-
\nsmoking campaign has been overshadowed by a barrage of
\nadvertising launched by cigarette producers through the mass
\nmedia.<\/p>\n
Association chairwoman L.A. Hanifah said smoking is still the
\nchief cause of heart disease, the number one cause of death in
\nIndonesia.<\/p>\n
\"Smoking, especially among teenagers, is a serious concern for
\nus,\" Hanifah said at the launching of National Heart Week on
\nThursday.<\/p>\n
\"But our campaign against smoking is being beaten by cigarette
\nadvertising in the mass media,\" she added.<\/p>\n
Cigarette producers, one of the biggest spenders on
\nadvertising, have circumvented a government ban on cigarette
\nadvertising using promotional material that does not mention
\nexplicitly the product being marketed.<\/p>\n
National Heart Week, which ends on Nov. 16, was opened by
\nMinister of Health Sujudi. Among those in attendance at the
\nceremony was Jakarta Vice Governor for Social Welfare R.S.Museno.<\/p>\n
The week, organized by the Indonesian Heart Foundation in
\ncooperation with private companies, will include seminars, social
\nactivities and sports events.<\/p>\n
Despite the obstacles, Hanifah said the foundation's campaign
\nhas not been complete waste, judging from the increasing number
\nof public places that have been declared no-smoking areas, such
\nas government offices and restaurants.<\/p>\n
Meanwhile, on the occasion of the National Health Day which
\nfalls tomorrow, the government plans to launch a campaign to
\nreduce children and maternal mortality rates.<\/p>\n
As part of the campaign, the Ministry of Health next year will
\nstart administering vaccines against Hepatitis-B on all newly
\nborn children in 10 provinces where the diseases is most
\nprevalent.<\/p>\n
President Soeharto today is scheduled to launch the first
\nproduction of the vaccine at the factory of state-owned Bio Farma
\nin Bandung, West Java. (31)<\/p>",
"url": "https:\/\/jawawa.id\/newsitem\/cigarettes-ads-beat-anti-smoking-campaign-1447893297",
"image": ""
},
"sponsor": "Okusi Associates",
"sponsor_url": "https:\/\/okusiassociates.com"
}