{
    "success": true,
    "data": {
        "id": 1497583,
        "msgid": "cellular-operators-expect-mms-traffic-to-increase-by-20-1447893297",
        "date": "2004-04-14 00:00:00",
        "title": "Cellular operators expect MMS traffic to increase by 20%",
        "author": null,
        "source": "JP",
        "tags": null,
        "topic": null,
        "summary": "Cellular operators expect MMS traffic to increase by 20% Dewi Santoso, The Jakarta Post, Jakarta Three local cellular operators expect to see a 20 percent increase in multimedia messaging service (MMS) traffic as cellular phone users are now able to send cross-operator multimedia messages.",
        "content": "<p>Cellular operators expect MMS traffic to increase by 20%<\/p>\n<p>Dewi Santoso, The Jakarta Post, Jakarta<\/p>\n<p>Three local cellular operators expect to see a 20 percent<br>\nincrease in multimedia messaging service (MMS) traffic as<br>\ncellular phone users are now able to send cross-operator<br>\nmultimedia messages.<\/p>\n<p>PT Telekomunikasi Selular's (Telkomsel) vice president for<br>\ncellular partnership, Ahmad Sentosa, said on Tuesday that his<br>\ncompany expected to see monthly MMS traffic increase to 700,000<br>\nbits this year, from 500,000 bits last year.<\/p>\n<p>MMS is a service that enables cellular phone users to send<br>\ntext, voice and pictures. It can work only with general packet<br>\nradio service (GPRS)-supported cellular phones.<\/p>\n<p>\"I think our expectation is reasonable as cellular phone users<br>\nare now able to send cross-operator multimedia messages,\" said<br>\nAhmad.<\/p>\n<p>The cross-operator agreement was signed on Tuesday by PT<br>\nTelkomsel, PT Satelit Palapa Indonesia (Satelindo) and PT<br>\nExcelcomindo Pratama.<\/p>\n<p>Under the agreement, the three firms will charge post-paid<br>\nproXL, Matrix and IM3, and kartuHALO customers Rp 1,000 (about 11<br>\nU.S. cents per 50-kilobit multimedia message, while prepaid<br>\nproXL, Mentari and IM3, and SimPati customers have to pay Rp<br>\n1,250 for sending a similar sized message.<\/p>\n<p>A picture contains between 10 to 40 kilobits depending on the<br>\namount of pixels.<\/p>\n<p>Satelindo's vice president for product development Trias Kater<br>\nKartasasmita shared the same optimism, saying: \"I expect our<br>\nmonthly MMS traffic to double this year, from 400,000 bit last<br>\nyear.\"<\/p>\n<p>Excelcom's general manager for marketing product development,<br>\nErik ten Have, is also optimistic the cross-operator agreement<br>\nwill boost the MMS traffic, but he dared not make a projection of<br>\nthe increase in the firm's MMS traffic. Last year, the firm sent<br>\n150,000 bits of MMS monthly.<\/p>\n<p>\"It (MMS) is not as easy as SMS. The price, the functionality<br>\nand the setup are different from that of SMS. We will need to<br>\neducate the public more about the use of MMS,\" said ten Have.<\/p>\n<p>Some analysts believe MMS will have difficulty in gaining<br>\npopularity in the country as people mostly use cellular phones<br>\nfor conversation rather than sending data. The number of SMS sent<br>\nreached 9 million per day last year.<\/p>",
        "url": "https:\/\/jawawa.id\/newsitem\/cellular-operators-expect-mms-traffic-to-increase-by-20-1447893297",
        "image": ""
    },
    "sponsor": "Okusi Associates",
    "sponsor_url": "https:\/\/okusiassociates.com"
}