{
    "success": true,
    "data": {
        "id": 1703973,
        "msgid": "btn-housingpreneur-builds-innovative-housing-ecosystem-1777301841",
        "date": "2026-04-27 10:00:00",
        "title": "BTN Housingpreneur Builds Innovative Housing Ecosystem",
        "author": "",
        "source": "TEMPO_ID_BISNIS",
        "tags": "",
        "topic": "Property",
        "summary": "The BTN Housingpreneur 2025 programme, initiated by PT Bank Tabungan Negara (Persero) Tbk, promotes an innovative, environmentally friendly, and inclusive housing ecosystem under the theme \u201cHousing for Nation: Smart, Green, Inclusive\u201d. Among the winners, Rumah Gokils stands out for its integrated pest control and cleaning services, addressing significant economic and health losses in Indonesia caused by pests like termites, with an emphasis on preventive, eco-friendly solutions. Founded in 2020 with minimal capital, the company has grown from voluntary clean-ups to serving both corporate and household clients, highlighting the potential for innovation in property maintenance to enhance living standards.",
        "content": "<p>From advanced technology and eco-friendly designs to accessible\nhousing for all, this is what BTN Housingpreneur 2025 brings. It is a\nprogramme initiated by PT Bank Tabungan Negara (Persero) Tbk. Carrying\nthe theme \u201cHousing for Nation: Smart, Green, Inclusive\u201d, this theme\nrepresents collective efforts to create an innovative housing ecosystem\nthat is environmentally friendly, technology-based, and accessible to\nall levels of society. It is undeniable that amid the development of the\nhousing sector, innovation is key to driving better quality homes. Not\nonly focusing on physical construction such as materials and home\nconcepts, innovation now also targets various aspects that support\noverall home comfort and security. Therefore, it is no surprise that BTN\nincludes House Technology Innovation as one of the categories in BTN\nHousingpreneur. In this category, Train-O and Rumah Gokils succeeded in\ncapturing attention and receiving appreciation for their innovations.\nPest Control and Cleanliness Solutions Housing issues do not stop at the\nconstruction stage. Homes as residences also face various concrete\nproblems, from environmental quality and cleanliness to pest\ndisturbances that are often considered trivial but can have a\nsignificant impact if not handled properly. Addressing these challenges,\nRumah Gokils emerges as an innovation in home maintenance, offering\nintegrated pest control and cleanliness solutions. Adhitya Chandra,\nFounder of Rumah Gokils, explained that the emergence of Rumah Gokils\nstemmed from his observations of countries like Japan, where awareness\nof pest dangers is very high. Meanwhile, in Indonesia, losses due to\npests like termites can reach trillions of rupiah every year. \u201cThe\nlosses are not only economic but also health-related, such as diseases\nlike dengue fever, malaria, and leptospirosis. From there, I saw that\nthe need is great, but the players are still few, so the opportunities\nare still very wide,\u201d said the man often called Adhit. Rumah Gokils\nintroduces Goodkills, which is not just pest control management but a\nmodern home protection system. Through this system, it not only provides\npest control from termites, cockroaches, ants, rats, and other pests.\nBut it also offers cleaning services, both in the form of services and\nmaintenance programmes. \u201cBecause we combine these two services, we bring\nthe concept of property care. That means we do not only focus on pests\nor cleanliness alone, but we can also handle overall building\nmaintenance,\u201d he said. Rumah Gokils operates with the one health\nconcept, namely the interconnection between human health, animal health,\nand the environment. According to him, a condition that appears clean is\nnot necessarily completely healthy if pests are still present.\nConversely, pest control will not be optimal without supported by good\ncleanliness. \u201cSo they are interconnected, and we try to combine them so\nthat the handling is more comprehensive,\u201d he said. Rumah Gokils also\nbrings a preventive urban risk management approach through the\nintegrated urban pest protection concept, namely comprehensive handling\nthat not only focuses on pest control but also includes environmental\ncleanliness up to repairing pest entry routes through minor renovations.\nThis approach allows problems to be addressed from the root, not just on\nthe surface. Rumah Gokils\u2019 programme educates the public about health\nthreats in housing that originate from inside the home. Dok. BTN Rumah\nGokils also applies environmentally friendly and safe methods for humans\nand pets without reducing control effectiveness. This service is also\nsupported by a preventive subscription-based system with periodic\nmonitoring, so pest control is no longer reactive but becomes part of\nlong-term home health protection. Operationally, Rumah Gokils ensures\nevery service runs in a standardised, documented, and auditable manner,\nin line with Ministry of Health regulations. Not only that, the company\nalso provides service guarantees up to five years and payment\nflexibility for pre- and post-construction needs, to support developers,\nhomeowners, and property managers. In practice, Rumah Gokils\ncollaborates with a German company as an insecticide supplier. Adhit\nexplained that insecticides are divided into several spectra from highly\ntoxic to safer ones. \u201cWe use materials that have been adjusted to needs\nand standards for homes. Their use also depends on field conditions, for\nexample, for homes or kitchen areas, they must be safer because they\nrelate to food,\u201d he said. Established in 2020, Rumah Gokils was founded\nby Adhit along with his partner, Deny Kristanto Yudianto, with capital\nof around Rp 4 million. These funds were used to introduce Rumah Gokils\nthrough voluntary cleaning activities at various places of worship, such\nas prayer rooms, mosques, and churches. \u201cFrom there, we started to be\nnoticed by companies and trusted to handle their projects. Through word\nof mouth, projects started coming in. That became one of the most\nmemorable moments in our journey,\u201d he said. In the early stages, Rumah\nGokils\u2019 customers were dominated by companies, given the need to meet\nstandards like ISO, HACCP, or GMP which require pest control services.\nHowever, along with the education efforts carried out, household sector\nusers are now increasing. People interested in using the service<\/p>",
        "url": "https:\/\/jawawa.id\/newsitem\/btn-housingpreneur-builds-innovative-housing-ecosystem-1777301841",
        "image": ""
    },
    "sponsor": "Okusi Associates",
    "sponsor_url": "https:\/\/okusiassociates.com"
}