{
    "success": true,
    "data": {
        "id": 1454519,
        "msgid": "bsambal-festival-north-sumatra-styleb-1447893297",
        "date": "2004-09-25 00:00:00",
        "title": "'Sambal' festival, North Sumatra style",
        "author": null,
        "source": "JP",
        "tags": null,
        "topic": null,
        "summary": "'Sambal' festival, North Sumatra style Apriadi Gunawan The Jakarta Post\/Medan At least 106 unique sorts of sambal (hot chili paste) were featured in a contest in North Sumatra's festival of traditional condiments in Medan earlier this month, with Sambal Jando Mangamuk capturing the attention of visitors, including provincial Governor Rizal Nurdin.",
        "content": "<p>'Sambal' festival, North Sumatra style<\/p>\n<p>Apriadi Gunawan<br>\nThe Jakarta Post\/Medan<\/p>\n<p>At least 106 unique sorts of sambal (hot chili paste) were <br>\nfeatured in a contest in North Sumatra's festival of traditional <br>\ncondiments in Medan earlier this month, with Sambal Jando <br>\nMangamuk capturing the attention of visitors, including <br>\nprovincial Governor Rizal Nurdin.<\/p>\n<p>The governor had a big smile as he noticed the name of this <br>\npaste, literally meaning \"the sambal of a furious divorcee\", at <br>\nthe pavilion of Rukiah, a participant from Asahan regency.<\/p>\n<p>\"Well, it's unique. But I guess the flavor is familiar to me. <br>\nPerhaps I had it once...,\" said Rizal Nurdin while tasting it. <br>\n\"It's a special paste, Pak. It's exceptional, with a story of its <br>\nown,\" Rukiah told the governor.<\/p>\n<p>Rukiah related how a housewife was frequently left alone by <br>\nher husband a long time ago, until she heard about the return of <br>\nher spouse one day. Desirous of taking revenge for being <br>\nabandoned, she concocted her own sambal with fury.<\/p>\n<p>The typical relish was produced by blending garlic, onions, <br>\nred, green and small chili peppers, fermented soybeans, shrimp <br>\npaste, shrimps, white and brown sugar, tomatoes and other <br>\ningredients. \"She mixed them into a sambal in the way an enraged <br>\ndivorcee does,\" added Rukiah.<\/p>\n<p>The first sambal festival of North Sumatra was part of the <br>\n59th National Independence Day commemoration, enjoyed the <br>\nregional community's warm reception and listed over 100 <br>\nparticipants under two categories: restaurants, hotels and <br>\ncatering services, and individuals.<\/p>\n<p>Most of the tasty sauces presented in the event were <br>\noriginally named after the components mixed with chili peppers. <br>\nFor instance, South Tapanuli's sambal tuik is made from tuik fish <br>\ncommonly found in the regency, which is ground along with chili <br>\nto become a condiment.<\/p>\n<p>Some of them got their names from their blending methods, such <br>\nas sambal Tuk-Tuk, also from South Tapanuli. Though one of the <br>\nregency's tourist spots in Parapat, Lake Toba, is called Tuk-Tuk, <br>\nthis sauce is made by pounding that produces the sound \"tuk, tuk, <br>\ntuk...\"<\/p>\n<p>Megahati Hasibuan, preparing the Tuk-Tuk on display, said the <br>\npaste was made up of aso-aso fish, red chilies, red onions, limes <br>\nand salt, all being crushed into a paste by pounding.<\/p>\n<p>The other sambal exhibits were North Tapanuli's Tombur, <br>\nTapanuli's Andaliman and Deli Serdang's Pelam. Also displayed <br>\nalong with the pastes were rice, fish, salads and other side <br>\ndishes.<\/p>\n<p>Governor Rizal Nurdin said the festival was meant to explore <br>\nthe diverse varieties of sambal and traditional delicacies of <br>\nNorth Sumatra. The idea struck him as he toured different <br>\nregencies with delicious foods not yet widely known.<\/p>\n<p>\"Through this program, all sorts of chili paste and <br>\ntraditional dishes in the region can hopefully come to the fore,\" <br>\nthe governor pointed out.<\/p>\n<p>Chairperson of the Indonesian Catering Service Association, <br>\nNorth Sumatra, Murniwati Bayu Fadhlan, said this event was very <br>\npositive for the further introduction of Indonesia's chili sauces <br>\nto the global community.<\/p>\n<p>According to Murni, traditional cooking from regions has not <br>\nyet been very popular abroad. \"The only constraint is the lack of <br>\npublicity. If this program were carried on in future years, our <br>\nsambal would be consumed worldwide,\" said Murni.<\/p>\n<p>Concluding, Murni noted the great potential of Indonesian <br>\ntraditional foods, particularly those typical of North Sumatra, <br>\nand their less inferior flavors to imported ones.<\/p>\n<p>The champion emerging from the festival contest in the hotel, <br>\nrestaurant and catering category was Hotel Grand Angkasa, <br>\nfollowed by Hotel Sahid and Hotel Dharma Deli as first and second <br>\nrunners-up.<\/p>\n<p>In the individual category, Novina won the top place with Ria <br>\nand Sahrul as runners-up, while the best three in the mixed <br>\nfavorite class were Azhar, Hamzah and Hotel Tiara Medan, <br>\nrespectively.<\/p>",
        "url": "https:\/\/jawawa.id\/newsitem\/bsambal-festival-north-sumatra-styleb-1447893297",
        "image": ""
    },
    "sponsor": "Okusi Associates",
    "sponsor_url": "https:\/\/okusiassociates.com"
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