{
    "success": true,
    "data": {
        "id": 1601532,
        "msgid": "blibli-expands-marketing-channels-to-youtube-shopping-affiliate-1773129329",
        "date": "2026-03-10 13:49:20",
        "title": "Blibli expands marketing channels to YouTube Shopping Affiliate",
        "author": "",
        "source": "ANTARA_ID",
        "tags": "",
        "topic": "Business",
        "summary": "Indonesian e-commerce platform Blibli has launched YouTube Shopping Affiliate programme, allowing content creators to embed and monetise product recommendations directly within video content. The initiative targets creators with at least 1,000 subscribers and offers commission rates up to double during specified periods, with a seven-day tracking window to facilitate customer purchases.",
        "content": "<p>Jakarta \u2014 E-commerce marketplace Blibli has expanded its marketing\nchannels by launching a service on video-sharing platform YouTube\nthrough the YouTube Shopping Affiliate programme.<\/p>\n<p>The initiative allows products recommended by content creators to be\naccessed directly by viewers and linked to the Blibli application,\nmaking the process of discovering products and conducting transactions\nsimpler and more convenient.<\/p>\n<p>\u201cWe understand that content creator reviews are now a crucial factor\nin consumer shopping considerations,\u201d stated Merrick Jonathan, Head of\nSEO and Affiliates at Blibli, in a written statement on Tuesday.<\/p>\n<p>\u201cBlibli\u2019s presence on YouTube Shopping is a strategic step for us to\nbe present in that moment, ensuring every shopping inspiration can be\nrealised immediately in a safe, transparent, and guaranteed authentic\nmanner,\u201d Jonathan added.<\/p>\n<p>He explained that through YouTube Shopping, creators can embed up to\n60 Blibli products in a single piece of content. This opens more\nopportunities for customers to discover various product recommendations\nsimultaneously in a single viewing experience.<\/p>\n<p>Additionally, there is a tracking system extending seven days from\nwhen a product is first clicked, providing flexibility for customers to\ncomplete purchases more easily.<\/p>\n<p>Beyond making shopping easier for customers, the Ramadan period is\nalso an opportunity for creators to produce content that is increasingly\nproductive and beneficial.<\/p>\n<p>The programme is open to YouTube creators with at least 1,000\nsubscribers. Creators simply need to ensure their account is registered\nin the YouTube Partner Programme, activate YouTube Shopping, then begin\ntagging Blibli products in their content.<\/p>\n<p>The benefits offered include commissions up to double during\nspecified periods. Additionally, the product tagging process is\nsimpler\u2014creators merely need to select relevant Blibli products and\nembed them in videos, Shorts, or live streams via the Shopping\nbutton.<\/p>",
        "url": "https:\/\/jawawa.id\/newsitem\/blibli-expands-marketing-channels-to-youtube-shopping-affiliate-1773129329",
        "image": ""
    },
    "sponsor": "Okusi Associates",
    "sponsor_url": "https:\/\/okusiassociates.com"
}