{
    "success": true,
    "data": {
        "id": 1312139,
        "msgid": "bayer-sees-more-promising-business-in-indonesia-1447893297",
        "date": "2000-07-03 00:00:00",
        "title": "Bayer sees more promising business in Indonesia",
        "author": null,
        "source": "JP",
        "tags": null,
        "topic": null,
        "summary": "Bayer sees more promising business in Indonesia By Christiani Tumelap SINGAPORE (JP): Germany's diversified chemical and health care manufacturer Bayer Group expects business to improve in Indonesia following its recent expansion into the polyurethane industry.",
        "content": "<p>Bayer sees more promising business in Indonesia<\/p>\n<p>By Christiani Tumelap<\/p>\n<p>SINGAPORE (JP): Germany's diversified chemical and health care<br>\nmanufacturer Bayer Group expects business to improve in Indonesia<br>\nfollowing its recent expansion into the polyurethane industry.<\/p>\n<p>Bayer Group has just taken over a factory producing<br>\npolyurethane raw material called polyol in Anyer, West Java,<br>\nowned by the U.S.-based Lyondell Chemical Company as part of the<br>\ngroup's US$2.45 billion global acquisition of Lyondell's polyol<br>\nbusiness line.<\/p>\n<p>Wolfgang Piroth, president of Bayer Group's three joint<br>\nventures in Indonesia, said the new polyurethane business here<br>\nwas expected to contribute at least 30 percent of the group's<br>\ntotal sales in Indonesia this year.<\/p>\n<p>\"Polyurethane is a new dynamic business,\" he told The Jakarta<br>\nPost at the group's recent regional meeting.<\/p>\n<p>Piroth said the group's Indonesian units recorded total sales<br>\nof about US$170 million last year, lower than the average $230<br>\nmillion it obtained in the pre-crisis period.<\/p>\n<p>\"This year, hopefully, we'll be able to return to the pre-<br>\ncrisis level of performance with help from our newly set up<br>\npolyurethane raw material business,\" he said.<\/p>\n<p>Bayer Group currently has three joint venture companies in<br>\nIndonesia, namely PT Bayer Indonesia Tbk, PT Bayer Kimia<br>\nFarmasindo and the newly formed PT Bayer Urethanes Indonesia.<\/p>\n<p>Founded in Germany in 1863, Bayer Group has production<br>\nfacilities at 19 locations around the world.<\/p>\n<p>It currently markets more than 10,000 product items worldwide,<br>\nranging from pharmaceuticals and diagnostic systems through to<br>\ncrop protection agents, plastics, synthetic rubber, rubber<br>\nchemicals, fibers, dyes, pigments, organic and inorganic<br>\nintermediates as well as products for information technology.<\/p>\n<p>In Indonesia, the group has two pharmaceutical and consumer<br>\ncare factories located in Jakarta, both managed by Bayer<br>\nIndonesia Tbk, and the newly acquired polyol plant in Anyer, West<br>\nJava, managed by Bayer Urethanes Indonesia.<\/p>\n<p>Bayer Kimia Farmasindo operates solely as an importer of<br>\nchemicals and diagnostics raw materials for local chemical<br>\nmanufacturers.<\/p>\n<p>Bayer Indonesia Tbk, which booked a total sales of Rp 689.5<br>\nbillion last year, produces its pharmaceutical and over-the-<br>\ncounter medicines in its factory in Cibubur, East Jakarta.<\/p>\n<p>The plant produced some 185 million tablets, 5.29 million<br>\nliquid bottles and 6 million ointment tubes last year.<\/p>\n<p>The company's Pulogadung plant produces consumer care, except<br>\nfor those sold over the counter, and crop protection products. It<br>\nproduced 50,488 tons of consumer care products and 5,633 tons of<br>\ncrop protection products last year.<\/p>\n<p>The Bayer Urethanes Indonesia plant in Anyer, which is worth<br>\nat least $26 million, currently produces 32,000 tons of polyol<br>\nper year.<\/p>\n<p>Polyol is the raw material used in the production of<br>\npolyurethanes, a group of foams with a wide variety of<br>\napplications -- chiefly in the electronics industry, in heat and<br>\ncold insulation, construction of technical parts, the furniture<br>\nindustry and in the fields of sports and leisure.<\/p>\n<p>In addition to the Anyer plant, Bayer also took over the<br>\nLyondell Asia polyol production site in Kaohsiung, Taiwan, which<br>\nhas an annual production capacity of over 40,000 tons.<\/p>\n<p>In addition, Bayer took over Lyondell's two polyol plants in<br>\nthe United States as well as one each in Belgium and France. All<br>\nthe plants together with the two factories in Asia have an annual<br>\ncapacity of some 700,000 tons of polyol.<\/p>\n<p>Bayer AG's general manager for the polyurethane business<br>\ngroup, Hans-Joachim Kaiser, said at the regional meeting that<br>\nalthough Bayer's strength was in isocyanate chemistry, the<br>\ncompany had never had sufficient capacity to supply the two main<br>\ncomponents of polyurethane, polyols and isocyanates.<\/p>\n<p>The acquisition of Lyondell earlier this year has definitely<br>\nchanged that situation, he said.<\/p>\n<p>\"We are now in a position to supply customers with the full<br>\nrange of products, technologies and services they need for the<br>\nproduction of polyurethane,\" he said.<\/p>\n<p>He said Bayer's polyurethanes business increased its sales<br>\nlast year by almost five percent to 2.17 billion euros.<\/p>\n<p>The acquisition will help increase the group's polyurethane<br>\nbusiness' sales to three billion euros.<\/p>\n<p>Kaiser said Bayer Group planned to significantly strengthen<br>\nits position in the Asian polyurethane raw material market<br>\nfollowing its acquisition of the two polyol plants in Indonesia<br>\nand Taiwan.<\/p>\n<p>\"We hope to increase our share in Asia's polyurethane raw<br>\nmaterial market to 25 percent in 2004 at the latest, from 10<br>\npercent at present,\" he said.<\/p>\n<p>He said, as part of Bayer Group's plan to strengthen its<br>\npolyurethane raw material business in Asia, it would build<br>\nseveral new production facilities in the region.<\/p>\n<p>He said the group expected to finalize one or two new projects<br>\nthis year so that the new plants, which would likely have an<br>\nannual capacity in the range of 150,000 to 230,000 metric tons,<br>\ncould start production in 2004.<\/p>\n<p>\"We also have plans to increase the production capacity of the<br>\nAnyer polyol plant by around 50 percent,\" Kaiser said, but he did<br>\nnot give a time frame for this.<\/p>",
        "url": "https:\/\/jawawa.id\/newsitem\/bayer-sees-more-promising-business-in-indonesia-1447893297",
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    "sponsor": "Okusi Associates",
    "sponsor_url": "https:\/\/okusiassociates.com"
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