Avian Brands posted revenues of Rp8.1 trillion in 2025, up Rp652\nbillion or 8.7% from the previous year. Net profit stood at Rp1.7\ntrillion in 2025, up Rp80 billion year on year, with a net profit margin\nof 21.5%.<\/p>\n
Avian Brands said revenue performance in the year was driven by sales\ngrowth, with total sales volume rising 7.4% over 2025.<\/p>\n
For this year\u2019s sales, Avian Brands\u2019 Head of Investor Relations,\nAndreas Timothy Hadikrisno, said the company is targeting a similar\ngrowth range for 2025: \u201cTop line growth of 6 to 10%, while volume grows\n4 to 8%. Hopefully we can exceed the target,\u201d he said at Senayan City,\nJakarta, on Wednesday 4 March 2026.<\/p>\n
To reach its revenue and sales targets, Hadikrisno outlined six\nstrategies. First, to expand its distribution network. In 2025 the\ncompany recorded 129 company-owned distribution centres thanks to the\naddition of five locations, with 15 mini distribution hubs and 38\nthird-party distribution centres.<\/p>\n
The second strategy is IT system integration across the business. He\nsaid the company has begun monthly sales monitoring using an IT system\nsince last year.<\/p>\n
He said the company equips the sales team, comprising 2,000 devices\nin the form of tablets. He explained the tablets guide the sales team to\nachieve the company\u2019s targets and are used by each member to report\ntheir sales. \u201cThis is not done by other competitors,\u201d he said.<\/p>\n
The fourth strategy is to increase factory capacity. He announced\nthat the company will build two plants in Cirebon, West Java, with\nconstruction targeted to be completed by June 2026.<\/p>\n
He said Avian Brands already has two plants located in Sidoarjo and\nSerang with utilisation below 80%.<\/p>\n
According to him, Avian Brands controlled 26% of the national paint\nand decorative coatings market in 2025. However, he said the company\nstill faced sales constraints for the wall paint segment. He said wall\npaints at Avian Brands still rank third nationally, so although the\nutilisation rate of the two older factories was not optimal, the company\nneeds to build new plants to boost sales of wall paint.<\/p>\n
He said the Cirebon plant actually has a production capacity of 225\nthousand metric tonnes. However, the company will only utilise less than\nhalf of it, i.e.\u00a0100 thousand metric tonnes. He cited consumer\npurchasing power as a constraint on output. In addition to wall paint,\nthe Cirebon plant will also produce waterproof paint.<\/p>\n
The fifth strategy is to add tinting machines at paint stores.\nTinting machines are tools for producing thousands of colour variations\nfrom base colours. As he explained, Indonesians remain heavily reliant\non factory-mixed colours, while the stores offer limited options with\nhundreds of colours.<\/p>\n
Finally, the company is conducting a loyalty programme aimed at paint\nstores and large hardware chains. He said no competitor has such a\nprogramme yet.<\/p>", "url": "https:\/\/jawawa.id\/newsitem\/avian-brands-posts-rp1-7-trillion-net-profit-in-2025-1772723796", "image": "" }, "sponsor": "Okusi Associates", "sponsor_url": "https:\/\/okusiassociates.com" }