{
    "success": true,
    "data": {
        "id": 1098534,
        "msgid": "artist-bimo-brings-glory-of-color-to-tableware-1447893297",
        "date": "2001-01-04 00:00:00",
        "title": "Artist Bimo brings glory of color to tableware",
        "author": null,
        "source": "JP",
        "tags": null,
        "topic": null,
        "summary": "Artist Bimo brings glory of color to tableware By Mehru Jaffer JAKARTA (JP): Only a few years ago Bimo Chondro was just another employee in a bank. Then his colorful past returned to haunt the young Sundanese. Colorful childhood secrets that were piled up inside his mother's cupboard and in the rainbow-colored clothes that she wrapped daily around her sinewy contours knocked around in his imagination constantly.",
        "content": "<p>Artist Bimo brings glory of color to tableware<\/p>\n<p>By Mehru Jaffer<\/p>\n<p>JAKARTA (JP): Only a few years ago Bimo Chondro was just<br>\nanother employee in a bank.<\/p>\n<p>Then his colorful past returned to haunt the young Sundanese.<\/p>\n<p>Colorful childhood secrets that were piled up inside his<br>\nmother's cupboard and in the rainbow-colored clothes that she<br>\nwrapped daily around her sinewy contours knocked around in his<br>\nimagination constantly.<\/p>\n<p>As a child nothing had fascinated him more than to look, touch<br>\nand feel the different materials that belonged to the family.<br>\nLater he found himself mesmerized by the way in which Indian<br>\nweavers and dyers made attractive patterns on textiles and<br>\ncombined their use of imaginative color combinations.<\/p>\n<p>For a while, colors were forced to disappear into the deep<br>\nrecess of his subconscious as practicalities took over and Bimo<br>\nprepared himself for the ways of the world. After graduating from<br>\na school for hotel management he soon found a job in a bank. Bimo<br>\nwas well paid but surprised at how restless he was. Perhaps what<br>\nbothered him was the absence of colors in his black and white<br>\nlife at the bank.<\/p>\n<p>\"But I am too much of a coward to give up my regular job,\"<br>\ngrinned Bimo.<\/p>\n<p>Instead he decided to entice colors back into his life after<br>\noffice hours, and what he has ended up accomplishing is to<br>\ntransfer on to canvas all the different shades that he remembers<br>\nseeing on textiles.<\/p>\n<p>One day he took his works to Amalia Wirjono, owner of Koi<br>\nGallery, who happily hung up two of his paintings on her walls.<br>\nBimo was encouraged by the fact that within a few days both the<br>\npaintings were sold. That was in 1996.<\/p>\n<p>Yet another break came two years ago when the Hilton hotel in<br>\nCentral Jakarta renovated its popular Peacock restaurant and<br>\nchose Bimo to design place mats and coasters. One of the guests<br>\nof the newly opened restaurant was Allan Theo from Metro<br>\ndepartment store.<\/p>\n<p>Allan was absolutely charmed at the decor that evening and<br>\nsearched high and low for the designer. When he found Bimo he<br>\nwondered if the artist would like to use the same colors on<br>\ncrockery.<\/p>\n<p>Bimo recalled that his conscience was trying to tell him<br>\nsomething at that time. He wondered if he was commercializing his<br>\nart, and peddling away his intense love for colors in the crude<br>\ncorridors of the market place? Then he rationalized that it was<br>\nnot as if he painted just for himself. He did feel happy at<br>\nthe thought of sharing his creations with as many people as<br>\npossible.<\/p>\n<p>Price<\/p>\n<p>The price of his paintings was now on the rise and few from<br>\nthe masses could afford to buy one of his canvases. He thought<br>\nmany more could fulfill their love of possessing a piece of art<br>\nby buying one of the 600 salad bowls exclusively designed by him<br>\nand available at a more affordable price.<\/p>\n<p>So he accepted Allan's offer to design 16 pieces of tableware<br>\nincluding a tea set, dinner set and a salad bowl in four vivid<br>\ncolors; orange, yellow, green and blue. Research within the<br>\ndepartment store revealed that young upper middle class<br>\nIndonesian customers liked to use ethnic colors and<br>\nshapes as tableware instead of the more demure white and off<br>\nwhite shades, so popular with Europeans.<\/p>\n<p>After that it took nearly two years for 16,000 pieces to be<br>\nduplicated, colored and fired by Lydia Kusuma Hendra at her<br>\nfactory in Tangerang. And just before the end of the last month,<br>\ncoinciding with the end of Ramadhan, the Bimo ceramics were first<br>\ndisplayed at Metro.<\/p>\n<p>Few could have foreseen the excellent reception for Bimo's<br>\nwares.<\/p>\n<p>Customers have gone crazy at the possibility of bringing so<br>\nmuch color into their lives. Since the post-fasting month Idul<br>\nFitri holiday was soon approaching, many ordered Bimo hampers and<br>\nsent them as gifts to family and friends.<\/p>\n<p>\"To drink coffee in one of these cups first thing in the<br>\nmorning is to remain cheerful for the rest of the day,\" uttered<br>\none customer who returned to buy some more Bimo ceramics as a<br>\ngift for her mother.<\/p>\n<p>What makes Allan most proud is the fact that Indonesian<br>\npottery has at last come into its own, after playing second<br>\nfiddle to ware from China, Europe and the United States.<\/p>\n<p>Bimo's line of tableware is truly Indonesian. \"It is<br>\nconceived, born and marketed here in this country,\"<br>\nsays Allan, who is now on the lookout for an appropriate batik<br>\nmotif to put on the next line of crockery he wants to fire for<br>\nhis customers, who are increasingly appreciative of the idea that<br>\nart need not be just decorative but functional as well.<\/p>",
        "url": "https:\/\/jawawa.id\/newsitem\/artist-bimo-brings-glory-of-color-to-tableware-1447893297",
        "image": ""
    },
    "sponsor": "Okusi Associates",
    "sponsor_url": "https:\/\/okusiassociates.com"
}