Third-largest mobile phone operator, PT Excelcomindo Pratama, signed up a million new users in just over two months, bringing its total number to 11.5 million by early this month, its chief said late on Wednesday (19/9/07).
"The increase was due to our tariff cut to Rp1 per second, and other promotions in pre-paid services," its chief Hasnul Suhaimi, said, according to a Reuters report. The firm controlled by Telekom Malaysia Bhd is aiming to reach 14 million customers by the end of the year.
Suhaimi said improving macroeconomic conditions and consumer spending had also helped growth in the firm, which has a market capitalization of $1.55 billion.
Indonesia's crowded telecoms sector is dominated by three players -- PT Telekomunikasi Selular, a unit of PT Telekomunikasi Indonesia, PT Indosat and Excelcomindo -- which together have over 90% of the market.
Still, only about 30% of Indonesia's 230 million people have mobile phones, well below Malaysia and Thailand, with 80% and 60% penetration rates, respectively. The rate shows large potential for further growth in the country’s telecommunication sector.